Business owners need solid business plans to guide their company through the process of achieving their long-term goals. An annual strategic business plan allows a business owner, or other team members to examine their long-term strategic goals and determine the strategy they will use to achieve those goals. A strategic business plan will include market information about the company; a SWOT analysis (strengths; weaknesses; opportunities and threats); identify business goals and key performance indicators; summarize market research; outline a marketing plan; and a detailed financial plan. (Strategic Business Plans are part of our Valuation/Confidential Business Review (CBR at MGL Business Solutions).
